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Best UK World Cup Betting Sites & Apps for April 2024

Score with top World Cup Betting Sites! Check out unbeatable odds and join the global thrill today!
Jonathan Lamb
Author: 
Jonathan Lamb
27 mins
December 21st, 2023
Ad Disclosure

The World Cup is the most prestigious football match in the world, so naturally, all bookies offer World Cup betting. We’ve tested the highest-ranked World Cup betting sites in the UK and found that Bet365 is the best overall due to the attractive welcome bonus, numerous promotions, and competitive odds. But Bet365 is not the only top World Cup betting site.

Best UK World Cup Betting Sites - Our Recommendation

Sort by
888Sport9.8Claim Offer888sport.com
Bet £10 Get £30 In Free Bets
PayPal, Debit Card, Paysafecard, Trustly, Apple Pay
25+
1 - 6 days
All British Sports9.0Claim Offer
10% Cashback Always!
PayPal, Neteller, Skrill, Debit Card, Paysafecard, Trustly, Apple Pay
25+
1 - 2 Days

Cashback is cash without restrictions. Full T&C's apply. No max cashout. Gambling can be addictive. Play responsibly. 18+

bet3659.4Claim Offerbet365.com
Bet £10 & Get £30 in Free Bets
PayPal, Google Pay, Debit Card, Paysafecard, Trustly, Apple Pay
40+
1-3 Days

Only available to new and eligible customers. 3+ selections and combined odds of 1/1 or greater. Bet restrictions and T&Cs apply.

Kwiff9.2Claim Offer
Bet £10 Get A £30 Bet
PayPal, Debit Card, AstroPay
20+
Instant - 3 Days

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issues the next working day in exceptional circumstances such as a technical fault. Additional T&Cs apply. Please gamble responsibly.

Grosvenor Sport9.0Claim OfferGrosvenorcasinos.com/sport
Double The Odds. Any Sport. Any Bet. Any Odds.
PayPal, Debit Card, Paysafecard, Apple Pay
30+
Mins - 3 Days

New customers. Max £10. 100% Odds Boost Toek. T&Cs Apply.

ZetBet Sport8.8Claim Offerwww.zetbet.com/uk//sport/
Bet £10 Get £10
PayPal, Debit Card, Trustly, AstroPay
15+
Instant - 6 Days

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible.

Unibet8.6Claim OfferUnibet.co.uk
Up To £40 Money Back + £10 Casino Bonus
PayPal, Google Pay, Debit Card, Paysafecard, Trustly, AstroPay
30+
12 hours - 5 Days

18+. BeGambleAware.org. New customers only. Min Dep £10. Debit cards only. Opt in for bonus funds. Wagering, sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Sports bonus must be wagered before using the casino bonus. Valid for 7 days. Geographical Restrictions and T&Cs Apply.

BetUK8.2Claim OfferBetUK.com
£30 In Free Bets When You Bet £10
PayPal, Google Pay, Debit Card, Paysafecard, Apple Pay
25+
Instant - 5 Days

New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. T&Cs Apply.

10Bet8.0Claim Offer10bet.co.uk/sports/
50% up to £50
PayPal, Neteller, Skrill, Debit Card, Paysafecard, Trustly, Apple Pay
25+
1 - 2 Days

New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+.

List of the Best UK World Cup Betting Sites

  • Overall Best World Cup Betting Site: Bet365

  • Best New World Cup Betting Site: ZetBet

  • Best World Cup Betting App: Unibet

  • Best Fast Payout World Cup Betting Site: BetUK

  • Best World Cup Betting Site for Bonuses: 888Sport

  • Best World Cup Betting Site for Customer Support: Kwiff

World Cup Betting Sites Reviewed

In this section, we look at each of the best World Cup betting sites separately to define what makes them the best. For this, we separated them into sections where they most excel.

ZetBet Casino
ZetBet Casino

ZetBet - Best New World Cup Betting Site

ZetBet is one of the latest companies to enter the online betting industry. Although operating for a very short time, it already offers a wide selection of sports to its users, with football being one of the biggest markets.

New players can take advantage of the various generous welcome bonuses. The existing ones, on the other hand, can enjoy in-play betting, odds boosters, cashouts, and create a bet using the Bet Builder feature.

Furthermore, the sportsbook offers quite a lot of deposit and withdrawal methods to cater to users’ needs. It also has one of the fastest payout times among UK bookies, with instant to up to 2 and 4 days on most withdrawal methods.

What We Like & Dislike About ZetBet

  • Easy-to-navigate interface
  • Wide selection of sports
  • Bet Boosters, Cash Out, and Leaderboard promotions
  • Bet Builder feature
Unibet
Unibet

Unibet - Best World Cup Betting App

Unibet is undoubtedly one of the best World Cup bookmakers in the UK for many reasons. It has a modern website interface, an enticing bonus for new bettors, and numerous ongoing promotions. Moreover, it offers in-play betting, live streaming, and a bet builder feature, which enhances the overall betting experience.

The sportsbook offers one of the widest selections of sports, accompanied by fair odds and a range of payment methods. Aside from this, the top feature of Unibet is its mobile apps, which are compatible with both Android and iOS devices. The intuitive mobile apps have everything the desktop version offers—from bonuses to sports markets and payment methods.

What We Like & Dislike About Bet365

  • Eye-catchy welcome bonuses
  • Many reload deals
  • Live betting & streaming
BetUK
BetUK

BetUK - Best Fast Payout World Cup Betting Site

BetUK has been operating for a decade now and has managed to gain a lot of fans across the UK. It offers splendid bonuses to both new and existing punters. Free bets, no-deposit sign-up bonuses, cashback, and odds boosters are some of the promos you can expect.

On top of that, the online bookie runs free-to-play predictors for matches during the World Cup, where the best-performing users win grand prizes.

What makes BetUK stand out among the plethora of World Cup betting sites is its processing time. Usually, it takes this operator 3–4 days to transfer the winnings to your account. Note that this time frame may be less, depending on the payment method you choose.

What We Like & Dislike About BetUK

  • Attractive sign-up offer
  • Unique promos during the World Cup
  • Modern mobile app
  • Bet Builder feature
888Sport
888Sport

888Sport - Best World Cup Betting Site for Bonuses

888Sport is a leader among UK online bookies, especially when it comes to promotions. Namely, it currently has one of the best bonus offers in the industry. Bettors can cheer for their favourite team in the World Cup and claim rollovers, free bets, and other types of event-specific bonuses.

Aside from the numerous promotions, there are fair odds and an easy-to-use website. Players can maximise their online betting experience by placing live bets and creating their bets using the Bet Builder feature.

Moreover, you can access the site via desktop and mobile devices or use 888Sport’s intuitive mobile app to bet wherever you are.

What We Like & Dislike About 888Sport

  • Enticing welcome bonuses
  • Free-to-play offers
  • BetFinder
  • Fair odds
Kwiff
Kwiff

Kwiff - Best World Cup Betting Site For Customer Support

Kwiff is known for its wide range of sports, lucrative offers, and unique betting features like Kwiffed bets. But what put it on our list of best World Cup bookmakers is its unique approach to customer support.

Unlike most sites that offer a live chat and a Help Center separately, Kwiff brings them together. Namely, you can access the FAQ section and the live chat from the same pop-up window. Bettors don’t need to search for questions—type a few words and all matching questions appear.

What We Like & Dislike About Kwiff

  • Modern, clean website design
  • Unique & efficient customer support access
  • Surprise bet welcome bonus
  • Bet supercharging feature

How We Rate & Review Top UK World Cup Betting Sites

To make sure we select the best World Cup bookmakers, our team of experts has tested and compared the most popular online bookies in the UK following these criteria:

  • Licence – To ensure punters' safety and security, we first checked if the site holds a valid licence from the UKGC. Having one indicates that the operator complies with the regulations set by this body.

  • Reputation – Being licensed isn’t enough to judge if a sportsbook is good. That’s why we looked through online users' reviews and the rating of each site on Trustpilot and similar sites.

  • Bonuses & Promos – Enticing welcome bonuses attract players, but awesome ongoing promotions keep them interested in betting on the specific site. That’s why we chose platforms with generous welcome offers and a wide variety of ongoing deals for existing users.

  • Payment Methods – Bettors should have the freedom to use their preferred payment option. So, we considered only bookies accepting a wide variety of deposit and withdrawal options.

  • Sports Offering – Although we focused on sites offering World Cup betting, we also wanted to provide punters with bookmakers they can bet on at any time. So, we included bookies that cover a wide range of other football events.

  • Betting Features – All the bookmakers on our list come with various betting options, bet types, in-play betting, and live streaming to provide the best betting experience to users.

  • Customer Support – To ensure punters get expert support whenever they need it, we considered only platforms with 24/7 live chat, email support, and a comprehensive Help Center and/or FAQ page.

Latest World Cup Betting Sites Compared - April 2024

World Cup Betting Site

Number of sports

Bonus

Bet365

40+

Up to €25 in bet credits

ZetBet

20+

Bet £10, Get £10 bet token

Unibet

30+

Bet £10, Get £40 + £10 Casino Bonus

BetUK

30+

Bet £10, Get £30 in Free Bets

888Sport

20+

Bet £10, Get £30 in Free Bets + £10 Casino Bonus

Kwiff

10+

Bet £10, Get a £30 surprise bet

What Is World Cup Betting?

World Cup betting is placing wagers on one of the biggest events in the world of sports. In general, this betting can be classified as a type of futures bet since the event takes place every 4 years. Fans can place their bets on a winning group, the winning team of each group, totals, moneyline, spreads, and more.

Due to being a futures bet, the World Cup betting odds are dynamic. This means the operator updates them continually as the nationals progress.

What Kind of Bets Can You Place on the World Cup?

Bettors can place over 200 types of bets on the World Cup, but these are the most common ones:

  • Moneyline – The most basic and popular type of bet when you choose who will win the match.

  • 2-way moneyline – A type of moneyline bet with two options: Double Chance and Draw No Bet. Double Chance is when you bet on one of the teams to win or to be a draw. Draw No Bet is when you wager on a team to win, but if it’s a draw, your bet is refunded.

  • 3-way moneyline – A bet where you choose one of the teams as a winner or if the match ends in a draw.

  • Props – A bet type when players wager on specific outcomes, such as half-time/full-time and the exact number of goals.

  • Totals – When punters bet on the total number of goals scored in a match.

  • Spread – Also known as a handicap, this bet type evens the chances of both teams winning the match. It allows bettors to add or remove a goal from one team to give it an advantage over the other.

Are World Cup Betting Sites Licensed & Regulated in the UK?

The best World Cup bookmakers, like 888Sport, Unibet, and BetUK, are licensed and regulated by the UKGC. As such, they must comply with the rules posed by the regulatory body, which work towards protecting users’ privacy and providing fair play.

Are World Cup Betting Sites Legit?

Legit World Cup sportsbooks are only the ones holding a valid licence from a reputable gaming authority, like the UKGC. However, that doesn’t mean all betting sites offering World Cup betting are legit. That’s why we strongly advise you to check if an operator is licensed before signing up.

World Cup Betting Bonuses

Bonuses have a great impact on punters’ choice of a World Cup betting app, especially the signup offers. When exploring bookies, look at the ones offering no-deposit or free bet bonuses, as they allow you to wager at low risk.

Additionally, you should consider the wagering requirements of the bonus, time limit, minimum deposit, and winning caps. Go for offers active at least 7 days from signing up that have a low rollover rate. When it comes to deposits, go for promos that have a £10 minimum deposit, as this is the industry average.

Lastly, choose offers with as high winning caps as possible so you can completely withdraw your potential winnings.

Why Bet on the World Cup?

Benefits of World Cup Betting

Drawbacks of World Cup Betting

A chance to win big

Dynamic odds

Enticing bonuses

Increased risk of fraud

Competitive odds

Lasts only a month

Odds boosters for even greater potential winnings

Over 200 betting options

How to Sign Up to a World Cup Betting Site?

Creating an account for a World Cup sportsbook is very easy. We’ll explain the process step by step using Bet365 as an example.

Step 1: Click on Join
Step 2: Enter All Details
Step 3: Accept the T&C & Complete the Process
Step 4: Verify Your Identity

How to Deposit at World Cup Betting Sites?

Depositing funds to your account is quick and simple. We’ll look at Bet365’s depositing process as an example, but the process is pretty much the same at all bookies.

Step 1: Go to the Bank Page
Step 2: Choose Deposit
Step 3: Enter All Details & Choose Your Payment Method
Step 4: Finish the Process

How to Withdraw Winnings From a World Cup Betting Site?

All World Cup betting apps on our list offer a straightforward withdrawal process, which may slightly differ from one operator to another. We’ll take Bet365 as an example to demonstrate the process.

Step 1: Go to the Bank Page & Choose Withdraw
Step 2: Choose a Withdrawal Method
Step 3: Enter All Details

World Cup Deposit & Payout Times

Betting Site

Deposit time

Withdrawal time

Bet365

Instant

Up to 5 days

BetUK

Instant

Up to 5 days

Unibet

Instant

Up to 1 day

ZetBet

Instant

Instant – 2 or 4 days, except debit card transfer, which takes up to 6 days.

888Sport

Instant

Up to 6 days, except Wire Transfer, which may take up to 8 days.

Kwiff

Instant

Up to 3 days

How to Choose the Best World Cup Betting Site in 2023

Safety is paramount when it comes to online betting, and World Cup betting is no different. To choose a trusted sportsbook offering this event, consider the following criteria.

Restricted Countries

You can easily find legit betting sites available in the UK. However, if you’re a UK resident currently residing abroad, you need to check if a site is available in the country you are in.

You can find this information on the platform’s T&C page, Help Center, or FAQ page.

We advise you to always choose sportsbooks that are available in your country instead of using a VPN to access them. The reason is that some sites use VPN detection tools and block users.

Safety, Reliability And Reputation

Safety is paramount when betting online. That’s why you should always check if an operator is licensed by the UKGC before creating an account. Also, take into account sites that have been operating for some time and have a good online rating. Last but not least, look for bookmakers offering 24/7 customer support via live chat, email, or phone.

Payout & Withdrawal Speed & Terms

Fast and reliable payouts are what sets online bookies apart from one another. To find the best World Cup bookmakers, check the available withdrawal methods and speed. Explore the minimum and maximum withdrawal limits, fees, and the currencies you can cash out in.

Additionally, see if there are any terms you must comply with to request a withdrawal.

Deposit Options

Online bookies typically accept most of the popular payment methods like bank transfers, e-wallets (like PayPal, Skrill, or Trustly), payment gateways (like Google Pay or Apple Pay), or even some cases, vouchers (like Paysafecard) for those who don't fancy submitting their bank details. Terms for all of these vary, so make sure to check if there are minimum and maximum deposit limits, what the deposit speed is, and if you can use the same baking option for withdrawing your money. Also, read the welcome bonus terms in the bonus description or site’s T&C page to see how much you need to deposit to claim the offer.

World Cup Betting Selection

The more wagering options you have, the more chance you have of potentially winning a bet. So, when choosing a World Cup bookmaker, consider the bet types available and go for platforms offering the most varied bets, such as futures, props, moneylines, 2-way moneylines, 3-way moneylines, Asian Handicap, and so on.

World Cup Betting Bonuses and Promotions

For the best betting experience, look for platforms offering no-deposit or free bet welcome bonuses, daily promotions, odds boosters, bet accumulators, and VIP programs. Each offer has specific terms you must comply with to claim it, such as a minimum deposit, rollover rate, matches you can bet on, and validity period. So, make sure you read the bonus T&C before choosing a betting site.

Cost & Fees

The most legit World Cup betting sites don’t have registration and transaction fees. However, some sportsbooks charge a dormant fee to accounts that have been inactive for a long time. So, before signing up, read the operator’s T&C page to check what fees and costs it charges bettors. Also, keep in mind that although the online bookie doesn’t charge any transaction fees, your payment provider may.

User Experience & Mobile Compatibility

When comparing World Cup sportsbooks, look at their UI design and mobile compatibility for the best online betting experience. Clean, well-organised sites are easy to navigate, whereas platforms with vague, dull designs are confusing and uninviting. Moreover, make sure they are optimised for mobile devices and/or have an app so that you can access them from any device at any time.

Cashier Policy and T&Cs

A site’s T&C and Cashier Policy are a must-read for every user since they contain essential information about the sportsbook. Licence, deposit and payout info, bonus terms, and restriction information are some of the things you can find on these pages.

If a site doesn’t have these pages or its content is vague and unclear, it may be a sign of an unlicensed operator. Avoid these!

Best Alternative World Cup Betting Sites

Want to explore alternatives to World Cup sportsbooks? Here are the top three choices:

Grand National Betting Sites

Most top online bookies accept Grand National bets along with a wide variety of generous bonuses. Money-back offers, free bets, and first-deposit bonuses are the most common signup offers.

Existing users, on the other hand, can take advantage of odds boosters, extra places, each-way offers, non-runner no-bet offers or non-runner money-back offers, and happy hours.

Wimbledon Betting Sites

As the oldest and most prestigious tennis tournament in the world, Wimbledon attracts many fans in the UK. Those who want to spice up the atmosphere during the event can place their wagers on their favourite tennis players.

They can bet on the match winner, the number of sets in a match, and set winner, as well as place handicap, over/under games or sets, and the ultimate winner to get the trophy.

English Greyhound Derby Betting Sites

Dog racing fans can add a thrill to the English Greyhound Derby by placing bets at some of the online bookies offering this event. Although there aren’t as many betting options as in other sports, the excitement is greater since you can see your bet results within seconds.

You can bet on the race winner, the first two dogs to finish the race in a specific order (forecast bets), tricast bets, and each-way tricast bets.

World Cup Betting Sites To Avoid

As there are plenty of good World Cup betting sites, there are some that are only looking to scam you. Bookies that don’t hold a licence, have high wagering requirements, or have other similar restrictions that significantly limit your gameplay are definitely sites you need to avoid. Some examples of this include:

  • 12bet

  • Fansbet

How To Gamble Responsibly

Responsible Gambling

At BestGamblingSites.com, responsible gambling is a core value. We believe that gambling should be a fun and enjoyable activity, conducted with mindfulness and discretion. That's why our selections only include casinos committed to ethical practices and fair play.

We urge players to establish personal boundaries on time and funds spent, and to seek assistance if gambling becomes a concern. Our site provides resources and tools to help maintain a balanced approach, ensuring that the excitement of online gaming remains a positive experience. Visit our responsible gambling guide to learn more about enjoying online casinos responsibly or contact one of the organizations in the table below if you feel you or someone close to you may be experiencing gambling-related issues.

Responsible Gambling Organisations and Charities in the UK

OrganisationContact Details
BeGambleAwareLive chat: www.begambleaware.com; Freephone 24-7 Helpline: 0808 8020 133
Gamblers AnonymousEmail: [email protected]; Phone: 0330 094 0322
National Problem Gambling ClinicEmail: [email protected]; Phone: 020 7381 7722
Gordon MoodyEmail: [email protected]; Phone: 01384 241292
NHSVisit: 69 Warwick Road, London, SW5 9HB; Phone: 020 7381 7722; Email: [email protected]
GAMSTOPOfficial Website
GamCareCall free: 0808 8020 133

World Cup Betting Sites – Your Questions Answered

What is the best world cup betting site for UK players?
Is it safe to bet on the World Cup at an online betting site?
How risky are World Cup bets?
Can I place in-play bets for the World Cup?
Am I eligible for a betting bonus for World Cup betting?
Do you recommend World Cup betting sites?
Can I use multiple World Cup betting sites at the same time?
How do I place a World Cup bet?
Do World Cup bets include the extra play time?

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Author

Jonathan Lamb
Jonathan Lamb is not just an ordinary writer; he's a passionate player who has turned his love for the game into words. With years of experience both at the table and behind the screen, Jonathan has honed his skills in the world of gambling, making him a trusted voice in the community. As a dedicated contributor to BestGamblingSites, he crafts insightful content that guides, educates, and entertains readers. Whether it's the latest strategies, game reviews, or industry trends, Jonathan's deep understanding of the gambling world ensures that his readers are always in the know. When he's not penning down his thoughts, you can find him trying his luck at the nearest casino, always in search of the next big win.